Considering the amount of backlash towards the grammies decision to award arcade fire with the album of the year, it might seem surprising that the grammy's made the decision to bestow arcade fire with this prize-don't they want to please the mainstream? who are the majority of the consumers of their synthetic factory pressed music? isn't this against their business interests?, which to be honest are their only interests. I believe that their decision to give arcade fire the top-prize of the night, was not a careless mistake, but cunning preemptive prositioning to prepare for the inevitable downfall of commercial music and the rise of genuine underground independent music movements. As the sales for mainstream music brands continue to plummet for illegal downloads, the only names that are still retaining their sales are the independent musicians, whome don't rely on expensive promotional campaigns to sell their music, but the inherent value found in their music; the connections, profound emotions and thought provoking ideas and sounds. along with increased commercial performance of indie musicians in comparision to mainstream musical brands,there is also the critical acclaim and endorsement by major mainstream music artists such as: kanye west, Jay-z, kid cudi etc. all these artists have stated that they are fans of independent musicians: with kanye west frequently writing about and supporting indie musicians on his website. The inluence of their newfound musical tastes are also reflected in the music of these big name artists, with kanye west having Bon Ivers as a guest musician on a song and sampling King Crimson( a highly influential 70's experimental band) in another, and kid cudi collaborating with indie bands ratata and MGMT to create a piee of music that managed to reach the pop charts. It's clear that independent music is about to make another one of it's bursts into the mainstream, that it's historically made every 15 years or so: specifically during the 60's 70's and 90's.
Showing posts with label art. Show all posts
Showing posts with label art. Show all posts
Monday, March 28, 2011
Arcade Fire Wins Big; the downfall of the industrial music establishment
Arcade fire a relatively successful indie band(commercially speaking), shocked the world this year when they took home the biggest category of the grammys: album of the year. This came as a shock to a large percentage of the viewership of the grammys, whom we're hoping other more well known musical name would take home the most prestigious award of the evening. Despite their relative popularity (no doubt boosted by the grammys), the band is still largely obscure to the majority of the population, and most audiences reacted to the band's momentous win with comments much similar to "who in the world is Arcade Fire", but varying in the amount of contempt expressed towards the band and the number of profanitys used to express that contempt.it's not surprising that so many people dislike the band: although the bands music has managed to reach a huge audience, their musical aspirations remain 100% towards art rather than commerce, and accordingly their music has a degree of experimentation and emotional integrity that can be offputing for mainstream audiences. Considering the amount of backlash towards the grammies decision to award arcade fire with the album of the year, it might seem surprising that the grammy's made the decision to bestow arcade fire with this prize-don't they want to please the mainstream? who are the majority of the consumers of their synthetic factory pressed music? isn't this against their business interests?, which to be honest are their only interests. I believe that their decision to give arcade fire the top-prize of the night, was not a careless mistake, but cunning preemptive prositioning to prepare for the inevitable downfall of commercial music and the rise of genuine underground independent music movements. As the sales for mainstream music brands continue to plummet for illegal downloads, the only names that are still retaining their sales are the independent musicians, whome don't rely on expensive promotional campaigns to sell their music, but the inherent value found in their music; the connections, profound emotions and thought provoking ideas and sounds. along with increased commercial performance of indie musicians in comparision to mainstream musical brands,there is also the critical acclaim and endorsement by major mainstream music artists such as: kanye west, Jay-z, kid cudi etc. all these artists have stated that they are fans of independent musicians: with kanye west frequently writing about and supporting indie musicians on his website. The inluence of their newfound musical tastes are also reflected in the music of these big name artists, with kanye west having Bon Ivers as a guest musician on a song and sampling King Crimson( a highly influential 70's experimental band) in another, and kid cudi collaborating with indie bands ratata and MGMT to create a piee of music that managed to reach the pop charts. It's clear that independent music is about to make another one of it's bursts into the mainstream, that it's historically made every 15 years or so: specifically during the 60's 70's and 90's.
Considering the amount of backlash towards the grammies decision to award arcade fire with the album of the year, it might seem surprising that the grammy's made the decision to bestow arcade fire with this prize-don't they want to please the mainstream? who are the majority of the consumers of their synthetic factory pressed music? isn't this against their business interests?, which to be honest are their only interests. I believe that their decision to give arcade fire the top-prize of the night, was not a careless mistake, but cunning preemptive prositioning to prepare for the inevitable downfall of commercial music and the rise of genuine underground independent music movements. As the sales for mainstream music brands continue to plummet for illegal downloads, the only names that are still retaining their sales are the independent musicians, whome don't rely on expensive promotional campaigns to sell their music, but the inherent value found in their music; the connections, profound emotions and thought provoking ideas and sounds. along with increased commercial performance of indie musicians in comparision to mainstream musical brands,there is also the critical acclaim and endorsement by major mainstream music artists such as: kanye west, Jay-z, kid cudi etc. all these artists have stated that they are fans of independent musicians: with kanye west frequently writing about and supporting indie musicians on his website. The inluence of their newfound musical tastes are also reflected in the music of these big name artists, with kanye west having Bon Ivers as a guest musician on a song and sampling King Crimson( a highly influential 70's experimental band) in another, and kid cudi collaborating with indie bands ratata and MGMT to create a piee of music that managed to reach the pop charts. It's clear that independent music is about to make another one of it's bursts into the mainstream, that it's historically made every 15 years or so: specifically during the 60's 70's and 90's.
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